Google Gemini's New Privacy Modes: A Deeper Dive

As Google continues to integrate Gemini into its ecosystem, the chatbot's data interactions are constantly evolving. Google has announced major changes allowing the AI to better adapt by remembering more chat details for improved answers. However, a new temporary chat option ensures Gemini won’t overreach on personalization.

Previously, Gemini offered a 'personalization' option utilizing search history for customizing responses. Though unpopular, a new feature called Personal Context is being introduced. It allows the chatbot to remember your past conversations, enhancing its responses without explicit prompts. This aims at providing more relevant answers, especially for recommendations.

This personalization is separate from Gemini's ability to follow explicit user instructions, increasing engagement—though overly friendly AI can potentially lead to misconceptions or reinforce delusional thinking.

Initially, this feature will be available in the Gemini 2.5 Pro model, excluding the EU, the UK, and Switzerland. Intended for users above 18, it will eventually expand to more regions and the Gemini 2.5 Flash model. Users can toggle Personal Context from the settings.

More Control Over Your Data

With more customization, Google gives users the option to disable Personal Context. Alternatively, Temporary Chats provide an 'Incognito Mode,' beginning to roll out over the next few weeks. This feature safeguards chats from being used in Personal Context and is accessible via the Gemini app, stored on Google's servers for 72 hours for continued conversation if desired.

Importantly, starting September 2, Google will utilize samples of chat data to enhance AI models, unless opted out. Users can stop their data from aiding AI development by adjusting the privacy settings, ensuring Google won't automatically use their data.