
TikTok’s 2025 Community Guidelines update: new LIVE rules, AI policy tweaks, and personalized search
TikTok is rolling out a refresh of its Community Guidelines that takes effect on September 13, 2025. Most of the revision focuses on clearer language, but several changes stand out: a stronger nudge toward in-app shopping, deeper personalization across search and comments, and updated wording around AI-generated content.
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