Taylor Swift Shatters Podcast Ratings with Record-Breaking Appearance

Taylor Swift Shatters Podcast Ratings with Record-Breaking Appearance

Taylor Swift recently graced her boyfriend, Travis Kelce's, podcast with her presence to promote her forthcoming 12th studio album, "The Life of a Show Girl." Her appearance was nothing short of a media sensation.

The live stream of the two-hour New Heights podcast drew an impressive 1.3 million viewers within its first hour. This number nearly doubles the audience of former President Donald Trump's appearance on The Joe Rogan Experience, which peaked at 800,000 viewers last October.

Swift didn't hesitate to express her gratitude during the episode, noting "I owe a lot to this podcast. This podcast got me a boyfriend." Her comments, coupled with her engaging presence, have continued to drive views.

The episode's resounding success underscores a noticeable shift in media consumption. Celebrities are increasingly sidestepping traditional media like late-night TV, opting instead for the dynamic platform of podcasts. Corporate giants, such as Amazon, have taken note and are restructuring their audio businesses to capitalize on this growing trend.

Adding another feather to her cap, Swift's podcast episode continues to soar in views, inching closer to becoming one of the most-watched episodes in recent history. Only time will tell if this might ignite further tensions with Trump, who's criticized Swift publicly since her endorsement of Kamala Harris in the past election.

With over 11 million views within 19 hours of its release, Swift's podcast performance is challenging records. The all-time benchmark for the Joe Rogan Experience is Elon Musk's 2018 feature, which stands at 69 million views. Comparatively, Trump's own appearance amassed 59 million views.

In a related incident highlighting Swift's large fanbase, viewers overloaded YouTube's stream of the podcast episode about an hour and 44 minutes in, causing a massive crash.

Despite these achievements, not everyone is pleased. Trump maintains a contentious stance towards Swift, a feud underscored by his scathing remarks on social media platforms directed at the singer.